What You Need To Know
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Self-made founder Jordon Snider hosts The Founder’s Formula, a podcast that dives into the real stories behind building businesses and navigating life. Each episode features conversations with guests from all walks of business, unpacking the challenges, lessons, and breakthroughs they’ve faced. Jordon also shares raw, first-hand insights from his own journey — launching, growing, and grinding through multiple ventures — giving listeners a front-row seat to the realities of entrepreneurship.
Business Is Hard, But Also Fun
Yep, that’s me in the dinosaur shirt, “helping” my dad work on an irrigation motor in the panhandle of Oklahoma (Circa 1998). I grew up watching him build, struggle, and succeed in his business. Being raised by an entrepreneur (before it was a buzz word) and going on to build not one, not two, but three successful businesses of my own — I can say from a lifetime of experience: business is tough as hell, but 100% worth the fight.
The Many Ventures
Powersports was my first love. I spent over a decade wrenching, selling, modifying, and building off-road machines. After selling that company to a private equity group, I jumped headfirst into a brand new industry — landscaping.
Fun fact: I sold my first hydroseeding job before I even knew what hydroseeding was... and booked my first irrigation install before I had ever seen one in action. We did $2.2M our first year. It all came down to confidence, delivering on my word, and giving the customer a damn good product.
Now, my focus is locked in on my newest challenge — launching a next-level QSR concept.
The Founder's Formula Podcast
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The Founder’s Formula is hosted by self-made entrepreneur Jordon Snider, diving into the real, unfiltered stories behind building businesses. From early wins to hard lessons, Jordon and his guests break down what it truly takes to start, grow, and survive in the world of entrepreneurship.